Bring Mile… Mile & A Half to YOUR TOWN

20 Aug

The last few months have been great.

We’ve had a bunch of great screenings across the country, been in a couple of film festivals, and dragged Opus Orange along for most of it. Most of our shows have sold out or come very close, and we know it’s because of you.  It’s because you’re excited to see the movie that shows people what you’ve been telling them since you heard about it! That it’s hard, and oh-so-rewarding to get out there, push yourself, and see things you have to work to see.  You’ve watched our trailers, and read our blogs, and told your friends that they need to see this movie.

If you’ve seen the movie you know, everyone laughs at the same parts, moans at the same parts (mostly Durand’s lines), and cringes at the same parts (still mostly Durand). It’s great on DVD, and beautiful on Blu-Ray, but it lives in the theater.

And if you haven’t been able to see it yet, now’s your chance to see that movie, to show your friends; in your home town theater!  By setting up a Tugg screening you can show them what you’ve been excited for this whole time. And you even get a percentage of the ticket sales to pay you back for promoting it.  You can use that money to help toward a new sleeping pad, donate it to a wilderness charity, or put it into your local trail group.

“But Wait!” you say.  “I want to meet you and ask questions, and watch the movie with you in the room!”We wish we could travel the country (world even!) to each-and-every city that each-and-every one of you live in; watch the movie with you, listen to some Opus Orange, and answer your questions after.  But logistically it’s just not possible. We have weddings to plan, and kids in kindergarten, and jobs; and as much as we’d love to meet every one of you in person, we just can’t do it this way.

 

But as luck would have it there will be an audience full of people just like us at those screenings. People who love the wild. People who have taken long walks. People who have stories to tell about it. Get MMAAH into your local theater, promote it and pack the house.  After the movie grab a bunch of people and go to a diner and talk about the movie.  Tell someone your marmot story. Listen to them moan about their blisters. Compare your mosquito horror stories. Slap someone on the back when they tell you about a tough summit they reached. We love hearing those stories after a screening. Tell them to each other and then tell us in an email! (We love those, too.)

We’ll have plenty of opportunities to meet each other- on the trail.

 

 

TUGG FAQ

• What is Tugg?  Tugg allows you to host a special screening of “Mile… Mile & A Half” on the big screen at a theatre near you.  It is free and easy to set up, fun to promote, you will earn money for yourself, a charity, or an organization and you could even use the event as an opportunity to build community or awareness.
• You say I can earn money as a promoter?  Yes, as a promoter, you get 5% of the ticket sales IF the Tugg screening meets its threshold and actually happens.  You can keep the money for the work you’ve done, or donate it to a cause.
• What is the process of setting up a screening?

◦       Step 1. In an online form you will tell Tugg your preferred dates, times and theaters, any event details and if you would like the event to be a fundraiser.  Use “Create Event” button on our Tugg page to get started.

◦       Step 2. Once you’ve done so, a Tugg team member will reach out to you within 3-5 business days to help you setup your event. Tugg will manage all communication with the theater.

◦       Step 3. Once your request is approved by a theater, Tugg will create an event page where you can direct people to purchase their tickets. Tickets must be reserved in advance online through the Tugg event page by the set Deadline.

◦       Step 4. After your event meets its Threshold, Tugg will send tickets to all the attendees and handle the logistics for the screening.  Tickets will remain on sale until the online box office closes 4 hours prior to screening.  Ready to launch an event?

• What is a Threshold?  The event Threshold is the minimum amount of tickets that need to be sold in order for the event to be confirmed. The Threshold can vary depending on film, location, time and date (Thresholds generally range from 60-90 tickets).
• What is a Deadline? The event Deadline is the day and time by which the event must meet its Threshold. If the Threshold is not met by the Deadline, the event will be called off and no one will be charged for their ticket reservation.
• Will the theatre charge me? If you set up a screening via Tugg, the only thing YOU will be charged is your ticket purchase, and that’s only IF the screening is held.  And if the threshold of required ticket reservations isn’t met, then no one is charged.
• Also, about how much does Tugg normally charge for tickets? They are usually the regular price you are used to paying.
• How can I keep in touch with the ticket purchasers/attendees?  Tugg’s Promoter Messaging enables you to communicate directly with ticket buyers before and after the event.
• How do I spread the word to get people aware of the screening so I can reach the threshold or beyond?  In order to meet the Threshold before the Deadline, it’s up to you to get the word out to your community.  Use your favorite tools like Facebook, Twitter, Google Plus+, Meetup, Evite, etc.  To do this effectively, Tugg provides tips and tools to help you promote your event through email, social media and more.  We will help too by making an event for your screening on our Facebook page and on our website.  Also, we will send you a promoter’s packet full of tips on how to promote your event, an event poster & flyer PDF. Plus once the event is confirmed, we’ll send a Tshirt for you and some giveaways for attendees.  And as the promoter you will receive 5% of ALL ticket sales, so make sure to keep getting the word out!
• Can I customize my screening? You are allowed to organize a post-screening discussion, invite local advocates, educators, and leaders to an in-theater panel or even arrange for local hiking communities or related businesses to set up booths in the lobby.  Be imaginative!
• Can I have you guys at the screening?  We would love to be there if it fits with our schedule and Tugg can organize with the theatre!  The In-Person Filmmaker Screenings are called a “Bundled” ticket.  The screening take must place at an AMC theater.  Depending on the date/time/location and our availability, Tugg will let you know how much the tickets will cost and how many tickets you’d need to presell before the threshold is met.
• Can I have you guys Skype in?  Skype is not available at this time.
• Can I bring the film to Toronto?  Unfortunately, Tugg only operates in the United States.  They have plans to eventually reach overseas, but presently operations are limited to here.
• Can I have the event benefit a non-profit I love? Yes Tugg can be used very effectively for Non-Profit Fundraising.  See below for more information.**
• Can I use Corporate Sponsorship?  Yes Tugg can be used for Corporate Sponsorship.  See below for more information.**
• What I if want to be a promoter but not use Tugg?  In terms of hosting a one-time screening outside of Tugg, we ask for a licensing fee of $219 (the number of miles we hiked).  For that fee, you’ll receive a “Host a screening packet” that includes a BluRay & DVD copy that you’ll be able to screen from, and you can screen it for as many people as you’d like as a fundraiser or otherwise.  In this situation however, you’ll have to make all the arrangements (location, projection, sound, screening room, ticket sales, etc).
• What if I don’t want to be a promoter but want to know when a screening comes to my city?  You can be notified of screenings by clicking on the “Follow the Title” button on our Tugg page.

• For more information you can go http://pages.tugg.com/faq and  http://www.tugg.com/become-a-promoter/mile-mile-and-a-half
• **Using Tugg for Non-Profit Fundraising - The host organization will receive a branded event page, in-auditorium recognition, collected donations and 5% of ticket sales.  You can use the event to amplify your organization’s message with social marketing and word of mouth marketing.  The film screening can provide a unique avenue to engage your supporters and explore important topics. And there are NO COSTS to create the event because screenings are paid through ticket sales.  Other options: Tugg’s Contributions feature allows ticket buyers the opportunity to make an additional donation to a cause you specify.  Perks can be offered at every donation level, incentivizing ticket buyers to give more.  Meet your quarterly fundraising goals while engaging the community around important topics.  Keep in touch with donors after the event and send them tax deductible receipts.  Contact Leslie Canter for more info lesliec@tugginc.com.
• **Using Tugg for Corporate Sponsorship - The host organization will receive a branded event page, in-auditorium recognition, collected donations and 5% of ticket sales.  You can use the event to amplify your organization’s message with social marketing and word of mouth marketing.  The film screening can provide a unique avenue to engage your supporters and explore important topics.  Ticketing flexibility, allowing attendees to RSVP for free tickets or receive discounted admission.  Other options: Bring your community together for a private showing of the film.  Sponsors can purchase a block of tickets to be given away to constituents or customers.  Sponsors provide a promo code to their customers, paying for all or a portion of the ticket price.  All events can be set up as fundraisers, utilizing Tugg’s Contribution feature.    Contact Leslie Canter for more info lesliec@tugginc.com.